AI should empowerpeople, not replace us.

I use AI every day. I just don't let it decide who someone should hire!

It's brilliant for research, for organising a mess of information, for finding candidates at a scale I could never match on my own.

What it can't do is sit across from a founder and clock that the job spec doesn't actually describe the person they need. It can't hear the half-second hesitation in someone's voice when they answer a question they weren't expecting. It has no idea about the history behind a hiring decision, the politics in a leadership team, or the unspoken reason a candidate will thrive in one business and quietly wither in another.

AI is going to change recruitment, and honestly it should. It's also going to expose the recruiters whose entire value proposition was finding names and firing off CVs!

The future isn't AI versus recruiters. It's recruiters who use AI for speed and still trust their own judgement on the stuff that actually makes a hire work.

Urban Digital Recruitment Ltd

There are so many great AI tools out there, and they are amazing at what they do - the data processing and heavy automation.

But they lack the proven, real-world Talent Acquisition experience required to actually embed those tools into your day-to-day workflow.

I know what it's like as a recruiter to be drowning in resumes or callbacks at 4:00 PM on a Friday. I also know what it's like to navigate a business through operational change, tech troubleshooting, and implementing amazing new enhancements.

The software knows the tech. I know the trenches.

That's the real value of having an AI Talent Advisor.

Anyone can try an expert-built agent for free to see how it creates ready-to-use work grounded in transparent evidence and proven methodology.

REDWOOD CITY, CA, Sept. 22, 2026 — Findem, the people intelligence platform, today launched Findem Studio to turn complex people questions into finished work teams can review, defend, and act on.

AI will replace 100% of lazy sales reps.
AI will replace 100% of lazy sales reps.
AI will replace 100% of lazy sales reps.

I believe that more every month.

Not because the tools are magic.
And not because buyers suddenly want robots.

I believe it because lazy reps were already easy to spot before AI.
Now they are even easier to replace.

I see it in outreach all the time.

- Generic emails written in ten seconds
- Bad discovery hidden behind polished summaries
- Zero prep covered up by fancy prompts
- Follow-ups sent without a single original thought
- Reps hoping a tool can create effort they never gave

That approach was weak before.
Now it looks even weaker.

I use AI all the time in my workflow.
For prep.
For recap emails.
For sharpening ideas before a call.

But I still have to think.
I still have to listen.
I still have to care enough to write something a real buyer would read.

Lazy reps want AI to do the job for them.

Curious reps use AI to do the job better.

That difference matters a lot.

Because buyers can feel when no one behind the message gave a damn.

And the reps who keep their brains switched on will keep winning long after the lazy ones get filtered out.

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Most AI sales tools answer questions. https://t.co/j9G9olW0LT wants Claude and ChatGPT to actually run the outreach campaign.

https://t.co/j9G9olW0LT made its revenue execution platform callable directly from Claude and ChatGPT, letting sellers ask their AI assistant in plain English to build prospect lists, enrich buyer contacts, launch outreach sequences, and prep meetings, then have it actually execute the workflow rather than just summarize data. The company frames the CRM as the system of record and itself as the system of action, and the launch follows its recent Enterprise Forward Deployment announcement.

The distinction https://t.co/j9G9olW0LT is drawing, execution versus retrieval, is the real fault line forming in enterprise AI right now. An assistant that can answer questions about your pipeline is a nice feature. An assistant that can build the list, write the outreach, and start the sequence Monday is a different category of tool, and it only works if something behind the conversation actually holds the customer context to act on. Expect more vendors to compete on becoming that execution layer rather than another chat interface bolted onto a CRM.