Design

Embedding image generation into creative workflows

Design and product teams can access Craft through Canva's Public API and upcoming MCP integrations to generate launch graphics, product shots, and social visuals inside broader tools and automated creative workflows.

Why the human is still essential here

People still set the creative goals, review outputs, and ensure assets fit campaign context, brand standards, and production needs.

How people use this

CMS-driven campaign banners

A marketing system calls image generation through an API to create launch banners automatically when new promotions or offers are entered.

Canva API / Adobe Firefly API

Automated product-drop creatives

Product teams trigger storefront tiles, email headers, and social teaser graphics from release data inside no-code workflow automations.

Canva API / Zapier

Chat-based creative requests

Teams generate draft visuals from prompts inside conversational AI tools and pass them into the design workspace for editing, approval, and publishing.

ChatGPT with Canva / Claude with Canva

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Introducing Canva Craft

Our first image model makes Canva Research the world's second most advanced AI lab for image generation.

Today, we’re unveiling Canva Craft, our first state-of-the-art image generation model, developed and trained by Canva Research, our in-house AI lab. Built specifically for design, Craft makes Canva the world’s second most advanced AI lab for image generation, as measured by rankings from DesignArena, the largest crowdsourced assessor of AI design.


Available now in Canva and to developers through our public API, Craft generates stunning, high-quality images at 2K resolution in any aspect ratio. With precise control and editable outputs, Craft gives everyone from first-time creators to professional designers more flexibility to bring their imagination to life.

CR
Canva Research TeamIn-house AI research team at Canva
Oct 22, 2026