How AI Changed My Career as a Product Designer
Ten years. Thatβs how long Iβve been in the design world. Started fresh out of design school at 20, wide-eyed and ready to pixel-push my way to glory. Spent most of that time as a Product Designer, doing the UI/UX thing likes wireframes, prototypes, user flows, the whole nine yards.
Now Iβm 30, working in Product Marketing, and honestly? Iβm not doing deep UI/UX work anymore.
Not because I got tired of it. Not because I wasnβt good at it. Not because AI scared me away. But because AI showed up and changed the game. That caused the companyβs vision changed, and I chose to evolve with it.
Instead of fighting AI or ignoring it, I started experimenting:
Using AI to generate first drafts of marketing strategy & content copy (then adding the human touch)
Letting AI handle data analysis while I focus on strategy
Using design tools with AI features to speed up the work I still do
Learning what AI is good at (execution, speed, patterns) vs. what Iβm good at (judgment, context, nuance)