Finance

Brainstorming financial strategy ideas

AI is used as a brainstorming partner to generate ideas and first-pass thinking during finance and business strategy work.

Why the human is still essential here

The human must challenge the ideas, revise the strategy, and make the final strategic call because AI is not trusted as an advisor.

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LinkedIn

LinkedIn thread is filled with posts on how CFOs are using AI for driving business strategy.

LinkedIn thread is filled with posts on how CFOs are using AI for driving business strategy. When in reality AI cannot even give a proper social media content strategy.

AI can sound like it is offering deep wisdom when you ask it frame a strategy. But will it really work? There is no guarantee. At the end of the day it is a language engine. It knows how to sound smart without being really smart.


Human beings also often imitate and may copy others in decisions. But we get a sudden spark out of nowhere when shampoo runs into our eyes or while waiting at the traffic signal, which makes us go back to the drawing board to revise the strategy.


I doubt AI will ever do that.


So, dear CFOs, if you are being anxious that you are falling behind others in using AI to drive your financial strategy, don't be. Those posts are FOMO baits from those who have no clue how finance, forecasting, or strategy works.


I use AI as a nice research assistant, as a brain storming partner, as an editor, and as a clerk. I may one day even let it handle my spreadsheets for real. But I am not ever going to use it as my advisor.


PS: The few times I used AI's "advise" to increase the engagement potential of my post, they bombed miserably. That is how bad it is as an advisor.

VM
Viswanathan M BFinance thought leader
Mar 21, 2026