How I Reclaimed 400+ Hours a Year as an Employer Branding Manager (Without Hiring Help)
I run employer branding at Qonto as a team of one. Or at least, that’s what the org chart says.
In reality, I work with a team of specialized assistants. They handle the mechanical, repetitive work that used to consume 8–10 hours of my week. They review blog posts against our editorial standards, help employees craft LinkedIn posts, or help me polish factual responses to Glassdoor reviews.
They’re custom AI agents I’ve built over the past year, trained on our specific standards, connected to our knowledge bases, and designed to execute while keeping human decisions at the center.
The result: I’ve reclaimed 400+ hours annually. More importantly, I now spend my time on work that actually requires a human: navigating organizational dynamics, building relationships, solving problems that can’t be templated.
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