HR & Recruiting

Researching client context for better hiring fit

AI is used to gather deeper context on clients, including culture, projects, and work environment, so the recruiter can better assess who is likely to thrive in the role.

Why the human is still essential here

The recruiter combines AI research with industry background, live conversation skills, and instinct to judge whether a candidate will truly fit or flame out.

How people use this

Client research brief

AI compiles a quick brief on the client’s business, active projects, facilities, and recent news before sourcing begins.

Perplexity / ChatGPT

Culture signal summary

AI reviews public content such as the company website, social posts, and employer branding materials to summarize the work style and environment candidates can expect.

Perplexity / Claude

Role-fit interview prep

AI converts client research and intake notes into a call prep sheet with fit signals, risk flags, and questions for the recruiter to validate live.

ChatGPT / Claude

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Personal Story
LinkedIn

Do I use AI?

Do I use AI? Yep. And honestly? It's made me a way better recruiter.

Let me break it down.


Last week I was sourcing for a millwright role at a manufacturing client. Ten years ago, that meant hours of digging, calls, and crossed fingers. Now? AI helps me screen faster, find the right candidates (not just the loudest resumes), and craft outreach that actually sounds like me. Not a robot blasting 200 people with "Hi {{FirstName}}."


Here's where it gets good though......


I use AI to dig deep into my clients, their culture, their projects, what their shop floor actually looks like, what kind of person thrives there. Pair that with my own background in skilled trades and engineering, and I can tell within a conversation whether someone's going to fit or flame out.


That's not AI doing my job. That's AI handing me a magnifying glass.


The human part? Still 100% me.

The gut feel on a call. The "this candidate's going to crush it" instinct. The trust I've built with clients over years. None of that comes from a prompt.


AI isn't replacing recruiters. It's outputting my role x10, if you know how to use it.


The ones who lean in are going to eat. The ones who don't… well.

SF
Sarah FellRecruiter
May 13, 2026