Marketing

Previewing AI-assembled Performance Max creatives before launch

AI-powered Performance Max campaigns automatically combine creative assets across placements, and Ad Preview Hub lets marketers preview those combinations, share secure review links, and collect stakeholder approvals across devices before activation so they can catch presentation, policy, and brand-fit issues early.

Why the human is still essential here

Marketers and reviewers still need to judge brand fit, messaging quality, compliance, client communication, and whether the generated asset combinations are acceptable for launch.

How people use this

Cross-device ad layout checks

A paid media team previews how AI-combined headlines, images, and logos appear on desktop and mobile placements so they can catch awkward formatting before launch.

Microsoft Advertising Ad Preview Hub

Brand asset compatibility review

Marketers test whether uploaded brand imagery and copy work well together when Performance Max assembles them into different ad variations across placements.

Microsoft Advertising Performance Max / Ad Preview Hub

Promo creative QA before sale launches

An ecommerce team reviews AI-assembled sale ads in advance to verify discount messaging, product photos, and calls to action render correctly for seasonal campaigns.

Microsoft Advertising Ad Preview Hub

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News
Article

Microsoft Ads adds Ad Preview Hub to Performance Max

Microsoft advertisers can now securely preview and share PMax creatives across placements before campaigns go live.

Microsoft Advertising brought Ad Preview Hub to Performance Max campaigns, giving advertisers a faster way to review and share how ads will appear across placements before they go live.


The feature is designed to simplify creative approvals while helping advertisers understand how assets work together across Microsoft’s AI-powered inventory.

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Anu AdegbolaPaid Media Editor of Search Engine Land
Jul 27, 2026