Marketing

Turn product photos into social video

AI transforms product photography into polished short-form promotional videos with lighting, motion, audio, and brand styling for social channels.

Why the human is still essential here

Humans still choose the product story, messaging, and final creative direction, and review outputs before publishing.

How people use this

Image-to-video product teasers

AI animates still product shots into short teaser videos with camera moves, transitions, and motion effects for Instagram Reels or TikTok.

Runway / Adobe Express

Photo slideshow ads with music

AI assembles multiple product photos into a polished social ad with timing, captions, and soundtrack suggestions matched to the brand tone.

CapCut / Adobe Express

Lifestyle demo clips from catalog images

AI blends product packshots and detail images into quick demo-style videos that highlight features, use cases, and calls to action for paid social.

Runway / CapCut

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FK
Forest KeyVice President, Agentic AI for Creativity & Productivity Business at Adobe
Jun 18, 2026