As an Account Executive, I've been using Claude to cut the prep time on deals significantly 👇


The key isn't just using AI -> it's giving it the right context.

Add deal specifics: who the stakeholders are, what their pain points are, and what success looks like for them.

Once you do that, the output stops being generic and starts being actually useful.

But here's what takes it even further: building Claude Skills.

Skills are custom instructions you save inside Claude, so it already knows your context before you type a word. Your ICP, your product, your common objections, your deal stages. You build it once, and every prompt you run after that is already tailored to how you sell.

Here's what that can look like in practice:

📍Business case Skill
Feed Claude your pricing model, typical ROI metrics, and key personas once. Then just run: "Build a business case for [prospect]" No re-explaining. No generic output. Just a draft that sounds like it came from someone who knows the deal.

📍Objection handling Skill
Save your most common objections by persona and stage. Claude stops giving you textbook responses and starts giving you answers that fit your actual sales motion.

📍Proposal Skill
Define your value props, outcomes your customers care about, and proof points. Every proposal draft starts from a foundation that already knows what you sell and why it matters.

Have you built any Claude Skills for your sales workflow yet? Tell me how you are currently using Claude in Sales 👇

I used to waste hours writing cold messages, rewriting follow-ups, or thinking of ways to re-engage dead leads.

Now?
I use AI — but not in the generic "ask ChatGPT for help" kind of way.
I built a Lead Gen Prompt Library with 15+ proven prompts that are actually designed for sales professionals.

What it does:
✅ Generates high-converting cold emails
✅ Writes personalized follow-ups in seconds
✅ Handles objections with pre-trained responses
✅ Scores leads based on input data
✅ Helps with reactivating past contacts

Basically, it took all the repetitive stuff off my plate — and gave me better results.

🔗 I made the prompt library free to download here → <https://bizhack.rs/free-prompt-library-for-lead-generation-professionals/> fill it out and get instant access, no hidden stuff....

Perfect if you:

Work in sales, consulting, or lead gen

Want to get better at AI without spending hours learning prompt engineering

Are tired of generic results and want real, useful outputs

Hope it helps someone! Happy to answer any questions or share how I use it inside my workflow.

10 ways I use Claude for sales
Appointments, nurturing, closing, and retention for non-technical founders 👇

I run sales systems not a dev team
I've been building everything with Claude
You describe what you want it builds it

Here's what I actually use it for

1/ Identifying and targeting the right leads
→ Claude builds my full targeting breakdown
→ My team only talks to buyers who fit

2/ ICP from my best 100 clients
→ Claude finds who I should go after
→ Industry, size, role, revenue all mapped out

3/ Full market system built in one day
→ Positioning, value prop, and competitor analysis
→ Plus 12 messaging angles from one brief

4/ Offers backed by 6 months of data
→ Claude structures pricing, packaging, and guarantees
→ Everything built around what already converts

5/ Outbound that books 30% more calls
→ Every email and LinkedIn message personalized
→ No copy paste and no templates ever

6/ Recovers 40% of my no shows
→ Claude sends the right message right time
→ Rebooks the call without my team touching it

7/ Pitch scripts from prospect's 3 biggest problems
→ Not a generic deck nobody reads
→ A conversation framework that actually closes

8/ Objection handling updates every 7 days
→ How AI reads my call notes every week
→ Rewriting responses based on what prospects say

9/ Training built from my best 20 calls
→ Scripts, breakdowns, and scorecards ready to go
→ New hires ramp in 5 days not months

10/ Sales docs nobody has to write
→ Playbooks, SOPs, onboarding, and KPI dashboards
→ Built for a team of 3 or 150

Most of these took under an hour
Some took 20 minutes

It hallucinates sometimes that's real
But for sales ops the ROI is stupid

If your team still does this manually
That's the bottleneck

Comment "Sales" and I'll send the full breakdown
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