Sales

Using AI as a sales thinking and drafting co-pilot

AI supports a sales professional’s day-to-day thinking and content drafting, helping structure ideas and speed up creation without taking over the message.

Why the human is still essential here

The human still provides the opinion, edge, personality, sarcasm, and judgment. AI can support the draft, but the seller must decide what to say and own the final voice.

How people use this

Prospecting email first drafts

AI turns account notes, buyer pain points, and recent company news into a first-pass outbound email that the seller rewrites in their own voice before sending.

Microsoft 365 Copilot / ChatGPT

Discovery call follow-up drafts

AI summarizes a sales conversation and drafts a follow-up email with key takeaways, next steps, and action items for the rep to review and personalize.

Gong / Microsoft 365 Copilot

LinkedIn thought-leadership drafts

AI helps a seller turn rough opinions or customer observations into a structured LinkedIn post while the seller adds the final personality, point of view, and tone.

ChatGPT / Claude

Related Prompts (4)

Community stories (1)

LinkedIn

Quick thought…

Quick thought…
I love AI. I sell AI. I use it daily, Co-pilot is literally my co-Pilot and I’m genuinely excited about what it can do.

However, I’m also a bit bored of LinkedIn sounding like it’s been written by LinkedIn for LinkedIn.

So many posts are perfectly structured, perfectly insightful, perfectly optimised… and completely forgettable. No opinion. No edge. No personality. I swear some people don’t even read what they’re posting. Have I been guilty of AI generated posts of course because AI is brilliant. But it can’t have a hot take. It can’t be wrong. It can’t be sarcastic, awkward, or say something and immediately regret it. That’s our job.

For me, the sweet spot is human led AI. Use it to support your thinking, not replace it.

More real voices please. More personality. More humanness.

Anyone else craving that too?

CD
Ciara DuffyDigital Sales @ Microsoft | LinkedIn alumni
Apr 8, 2026